Brand Marketing Specialist Disney+ (Dutch speaking)
Aplicar ahora Aplique más tarde Job ID 10068935 Ubicación Ámsterdam, Holanda Business The Walt Disney Company (EMEA) Fecha de publicación 06/02/2024Detalles del empleo:
Disney+ Brand Marketing campaigns generate awareness and engagement for our product (Disney+ and its content) within the core audience.
You will be responsible for the marketing tactics and successful implementation of the marketing plans for the brand campaigns of Disney+ in the Benelux, with focus in The Netherlands, making sure the branding is consistent across advertising and campaigns.
From managing the briefing, execution to reporting, you will take care of the full trajectory for each brand campaign, eventually translating the marketing plans into creative and actionable campaign plans. You will work closely and pro-actively together with internal and external business stakeholders, to understand the wider scope of the business and its objectives. You will undertake detailed analysis of campaign outcomes and the performance to understand challenges and opportunities and proposes new approaches to maximize the effectiveness of future campaigns.
This role reports to the Marketing Manager Brand & Franchise Benelux and assists in the execution of the overall brand marketing strategy. You will also get the chance to support in Content Marketing campaigns for Disney+ and integrated marketing opportunities.
This role will require you to be onsite 4 days a week.
As our Talent Acquisition team is based in the UK, please apply with your CV in English.
- “5 years of professional experience, executing brand marketing campaigns across various platforms and channels” à Can be changed into “3-5 years of professional experience, executing brand marketing campaigns across various platforms and channels”
The Opportunity & Responsibilities:
Managing and implementing brand marketing campaigns for the Benelux market
To brief, assess and challenge the media agency, realizing the strongest possible paid campaign
Analyzing the success of marketing campaigns and creating reports
Supporting the creation of marketing and advertising campaigns to maintain brand identity
Supporting brand experiences and activations
Pro-actively aligning internal and external business stakeholders
The Experience We Require From You:
Proven experience in marketing and media buying for offline channels (TV, radio, Out-of-Home) and digital platforms
Fluent in Dutch and English (written and spoken), French is a plus
Around 3-5 years of professional experience in executing brand marketing campaigns across various platforms and channels
Experience with creative concepts, events and various channel partners to drive awareness and distribution metrics
Good knowledge of the Dutch media landscape
Experience in working with a media agency
Passion for the film, television and entertainment industry
Skills and experience in creative content writing
The ability to work tight deadlines and adapt to changing business demands at short notice in an international environment
Strong organizational skills with very strong attention to details and co-ordinating
Excellent communication and stakeholder management skills
Bachelor’s degree in Business, Marketing, Broadcasting, Communications, or other related field or equivalent work experience
The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.
Acerca de The Walt Disney Company (EMEA):
Disney EMEA tiene como objetivo impulsar el crecimiento, la innovación y la afinidad de marca en una colección extremadamente diversa de países con un equipo de más de 6000 empleados que operan en 59 mercados con oficinas en 29 países.
Acerca de The Walt Disney Company:
The Walt Disney Company, junto con sus subsidiarias y afiliadas, es una empresa internacional diversificada líder en entretenimiento familiar y medios de comunicación que incluye tres segmentos comerciales principales: Disney Entertainment, ESPN y Disney Experiences. Desde sus humildes comienzos como estudio de dibujos animados en la década de 1920 hasta su reconocido nombre en la industria del entretenimiento en la actualidad, Disney continúa con orgullo su legado de crear historias y experiencias de clase mundial para toda la familia. Las historias, los personajes y las experiencias de Disney llegan a consumidores e invitados de todos los rincones del mundo. Con operaciones en más de 40 países, nuestros empleados y miembros del elenco trabajan juntos para crear experiencias de entretenimiento que sean apreciadas a nivel local y global.
Este puesto es en TWDC (Benelux) BV , que forma parte de una empresa comercial que denominamos The Walt Disney Company (EMEA).