Marketing Manager - Fashion Brands & Collabs
Aplicar ahora Aplique más tarde Job ID 10073499 Ubicación Londres, Reino Unido Business Consumer Products Games & Publishing Fecha de publicación 25/03/2024Detalles del empleo:
We're thrilled to offer a permanent position within our talented Marketing team, where you'll play a vital role in shaping our brand's success through key fashion partnerships on a global scale.
You will have a successful background in Fashion marketing and demonstrate a deep understanding of the fashion industry and pop culture - and you'll be ready to bring fresh ideas that push the boundaries.
This position is based in Hammersmith, west London and will be based 4 days a week in the Disney offices with one from home.
Responsibilities will include:
Plan and execute immediate and long term strategies and be responsible for the marketing management of a series of our existing or new global key accounts and regional licensees.
Using key trends and consumer insights, in conjunction with the Senior Marketing Manager/Marketing Director to develop and drive succinct strategies within Disney Consumer Products, Games & Publishing (CPGP), and support the category team on new opportunities and key accounts.
Responsible for driving marketing specific retail execution (in-store POS, windows, digital, events, screenings, synergy opportunities) with key accounts, across all franchises, as well as category initiatives. Will also support CPGP franchise team to deliver franchise marketing plans and toolkits to local marketing teams.
Relationships are key to the success of this role, both internally and externally. You will be required to actively manage and cultivate the engagement, partnership and joint business planning with each account, new and existing, to ultimately support the category team to drive and deliver strategic growth in licensing sales on behalf of the EMEA business.
Experience and Professional Qualifications Required
- Relevant Fashion industry marketing experience with a background in retail marketing, essential
- A strong understanding of digital/social marketing and experience working with influencers
- Experience planning, executing and evaluating innovative marketing campaigns
- Experience within consumer products commercialisation in Softlines / Fashion and retail
- Proven experience of building effective relationships, leading and managing change and collaboration across departments to achieve financial targets and joint goals
Skills Required
- Ability to give both internal and agency creative teams clear direction and briefs, and manage feedback and approval process within relevant brand guidelines
- Ability to analyse data and consumer insights, construct practical conclusions and implement recommendations to achieve business targets
- Strong commercial awareness and financial acumen with an ability to understand a P&L and quarterly forecasting process
- A good eye for creative and digital, social and brick and mortar marketing
- Strong influencing skills with the ability to achieve buy-in at all levels
- Forward thinking with the ability to take industry trends and translate them into something that drives growth for Disney
- Cultural sensitivity and an understanding of local markets across EMEA
Additional Information
- Flexibility for UK, European or international travel may be required
- Contribution to ad-hoc projects as the business requires
- Flexible hours may be required to meet business needs
Acerca de Consumer Products Games & Publishing:
Disney Experiences da vida a la magia de las historias y franquicias de Disney con parques temáticos, resorts, cruceros, experiencias vacacionales exclusivas, productos y más en todo el mundo. Disney destaca en la industria de viajes con seis destinos turísticos en los Estados Unidos, Europa y Asia, una línea de cruceros de primera categoría, un popular programa de propiedad vacacional y un galardonado negocio de aventura familiar guiada. Además, las operaciones globales de productos de consumo de Disney incluyen el mejor negocio de licencias del mundo, las marcas editoriales para niños más grandes del mundo, uno de los licenciantes de juegos más grandes del mundo en todas las plataformas y ubicaciones de tiendas de Disney en todo el mundo y en línea.
Acerca de The Walt Disney Company:
The Walt Disney Company, junto con sus subsidiarias y afiliadas, es una empresa internacional diversificada líder en entretenimiento familiar y medios de comunicación que incluye tres segmentos comerciales principales: Disney Entertainment, ESPN y Disney Experiences. Desde sus humildes comienzos como estudio de dibujos animados en la década de 1920 hasta su reconocido nombre en la industria del entretenimiento en la actualidad, Disney continúa con orgullo su legado de crear historias y experiencias de clase mundial para toda la familia. Las historias, los personajes y las experiencias de Disney llegan a consumidores e invitados de todos los rincones del mundo. Con operaciones en más de 40 países, nuestros empleados y miembros del elenco trabajan juntos para crear experiencias de entretenimiento que sean apreciadas a nivel local y global.
Este puesto es en The Walt Disney Company Limited , que forma parte de una empresa comercial que denominamos Consumer Products Games & Publishing.
The Walt Disney Company Limited es un empleador que ofrece igualdad de oportunidades. Los solicitantes recibirán la consideración de empleo sin distinción de edad, raza, color, religión o creencia, sexo, nacionalidad, origen étnico o nacional, orientación sexual, reasignación de género, estado civil o de pareja civil, discapacidad, embarazo o maternidad. Disney fomenta una cultura empresarial donde las ideas y decisiones de todas las personas nos ayudan a crecer, innovar, crear las mejores historias y ser relevantes en un mundo que cambia rápidamente.